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Your business gets an AI team.

Sample approval· by Felix · Pro and up

Overdue invoice reminder — wholesaler Lark & Peach

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Tell us what your day looks like. We’ll show the work your agents can take off your plate.

Free. No signup. Instant.

  1. 1Answer 7 questions (~2 min)
  2. →
  3. 2Meet your AI team
  4. →
  5. 3Approve their first moves

Built for solo founders. Every task has an owner. Important decisions wait for you. Results stay on the record.

Most AI employees stop at marketing. Yours runs the back office too — it writes the quotes, sends the invoices, and on Pro and up chases the ones that go unpaid.

Not another integration · replaces HubSpot + Zendesk + Calendly + DocuSign + Buffer · one system, one bill.

  • Built by a solo founder — sign up yourself, no sales call
  • Free plan · then €99/mo, AI usage included
  • 14-day money-back until your agents run their first paid task
  • Live status

What you get — not customer numbers

  • 011Place for daily work

    Replies, bookings, contracts, content and invoices stay together.

  • 028Types of work covered
  • 03DailyWork prepared every day
  • 04€0To start, no card

What is Stedral?

Stedral is one place for the daily work in your business. Some people call that a Company OS. You answer a few questions about what you sell and who buys it. Stedral sets up a small AI team for you — one helper for sales, one for support, one for money work, and one for content. They prepare work every day, also when you are not there. You read what they did and say yes or no. Nothing important goes out without your yes. Free to start, no card. Paid plans from €99/month.

What it is

  • An app you sign up for and use yourself. No sales call, no agency, no one setting it up for you.
  • One place for replies, bookings, money work, content and follow-up.
  • Helpers that prepare work while you are busy. You say yes or no before important things go out.

What it is not

  • Not an add-on for every tool you already use. It can replace some of them.
  • Not a chat box where you keep asking for every next step. You give it work and review the result.
  • Not a done-for-you service. There is no consultant behind it, only the software and you.

How you get it: sign up, answer a few questions, and your team is built in minutes. Free to start. Pay from €99/month when you want it to do more.

Starting an online store and feeling out of your depth?

Build the store workflow in Stedral: public store page, product catalog, POS, stock, order requests, product text, customer questions, follow-ups, content ideas, and what needs your decision next. The card-payment rail is the remaining payment slice, not the whole shop.

You tell it what you sell

A few products is enough. Stedral turns your answers into a small team that understands your shop.

It prepares the work

Draft product copy, reply ideas, campaign angles, support notes and follow-ups. You do not start from a blank page.

You keep control

Anything risky waits for your yes. AI does not publish, promise, refund or change important things behind your back.

Honest limit: Stedral is not yet the place where shoppers browse products and pay. It helps you run the store work around that buyer checkout.

What you’d stop paying for.

These rows are pre-filled with typical numbers — not yours. Change any of them to what you actually pay, and set anything you don’t pay for to 0. Then see what one Stedral plan costs instead.

Software you subscribe to€143/mo
People you pay to do the work€780/mo
Your current stack€923/mo

€143 of that is software; €780 is people. /pricing prices the software alone for a three-person team, at named vendors and list prices — a smaller basket, so a smaller number. Both are examples; neither is your bill.

Compare against a Stedral plan:
All three plans build and send your invoices. Chasing the unpaid ones until the money arrives runs on Pro and Scale.
You’d save
€824/mo
≈ €9,888 a year, based on the numbers above.

The two biggest rows are freelance help. If you don’t pay for a VA or a copywriter yet, set those to 0 — the total should be your spend, not ours.

See your AI team →

One system, one bill

The jobs it can take off your hands

Stedral is meant to be the one place for these jobs. If you already use separate tools, this shows what moves into Stedral.

HubSpot

Customer list + follow-up

Keeps contacts, next steps and follow-ups from going cold while you are busy.

Zendesk

Customer questions

Sorts questions, drafts replies in your words, and brings harder cases to you with the history attached.

Calendly

Bookings

Finds real available times, books them and confirms them.

DocuSign

Contracts to sign

Prepares contracts and emails a link the customer can open and sign online.

Buffer

Posts and content

Drafts the queue and publishes nothing until you approve it.

And the job many tools miss: invoices prepared, numbered, emailed, and followed up when they run past due.

Not just writing

It helps with the boring work too

Posts and replies are only one part of a business. You also need bookings, invoices, reminders and a clear record of what happened.

It prepares and sends invoices

Invoices get a number, go to the customer, and — on Pro and up — get followed up when they are late. Stedral can also prepare quotes, proposals and contracts, plus help sort expenses and budgets.

BillsInvoices — prepared, sent; followed up on Pro and up
PaperQuotes · proposals · contracts to sign
MoneyExpenses · profit view · budgets

It answers customer questions

Customer questions get sorted and answered in your own words. Hard cases come to you with the history attached. Appointments can be booked into your real calendar.

InboxRead · drafted · your wording
Hand-offSent to you with the history
CalendarReal slots · booked · confirmed

It follows your rules

You decide what each helper may do. Risky work waits for your yes. Every important action is written down so you can check it later.

LimitsRules for each helper
GateYour yes before risky work
RecordAudit trail on every action

Example — what the record looks like

  • 14:32finance-agentinvoice.send→ waiting on you
  • 14:35youinvoice.sendapproved
  • 14:35finance-agentinvoice.sendsent · logged

The one nobody else does

An invoice goes unpaid. Someone has to chase it.

That someone is currently you, and it is the job founders put off longest. Stedral runs it on a schedule you set — and knows when to stop, so a payment problem never turns into a customer problem.

After three failed attempts it halts and tells you instead of trying again. An AI that will not stop is not an employee, it is a liability.

  • Stage 1GentleA short nudge, written to assume the invoice was missed rather than refused.
  • Stage 2FirmThe tone changes. The terms get restated.
  • Stage 3FinalA last notice before this stops being automated.
  • Stage 4EscalateIt lands in your approvals queue. You decide.
  • Halt3 strikesThree consecutive failures and it stops, logged, waiting for you.

Why Stedral

The last company you’ll ever build alone.

Same founder, same Tuesday. The difference isn’t effort — it’s whether your company keeps moving while you’re busy being one person.

An illustration of one day — not a customer case

On your own

You, doing all of it

  • 08:14Still writing last week’s newsletter. Nobody answered the support inbox overnight.
  • 11:30Three people asked for a price yesterday. Nobody wrote back. Two have moved on.
  • 15:45A competitor changed their prices. You will hear about it in a week, from a customer.
  • 19:20Invoices not sent. Tomorrow’s post not written. You close the laptop behind.

With Stedral

Your company, already moving

  • 08:14Newsletter written, waiting for your yes. Nine support questions answered overnight.
  • 11:30All three got a reply in minutes. Two calls are booked into your calendar.
  • 15:45The price change was spotted at 09:02. A short note is waiting for you.
  • 19:20Invoices sent. Tomorrow’s post is waiting for your yes. You log off ahead.

00 · On your own

You, doing all of it

Invoices
Replies
Content

01 · With Stedral

Answer a few questions

What do you sell? Who buys it? How do you like to work? It takes 2 to 10 minutes. No setup, no code.

01
02
03

02 · With Stedral

Stedral sets up your team

From your answers it builds a small AI team for your business — sales, support, money, content — and writes down the rules they must follow.

Sales
Support
Money
Content

03 · With Stedral

The team starts working

They write, reply, book and invoice. On Pro and up they chase what goes unpaid too. And they show up again tomorrow without being asked.

WritesRepliesBooksInvoicesChases

04 · With Stedral

You say yes or no

Anything important lands in your inbox. You read it and click yes or no. Everything else runs by itself, inside the limits you set.

Sample approval · drafted by Felix

Overdue invoice reminder — wholesaler Lark & Peach

Felix drafted a second reminder for €1,240, due 8 days. Firm but friendly. Approve to send.

ApproveEditDecline

How it works

From a few answers to a working team in minutes

No code. No hiring. No consultants. You answer questions about your business, that is all.

01

Answer a few questions

What do you sell? Who buys it? How do you like to work? It takes 2 to 10 minutes. No setup, no code.

02

Stedral sets up your team

From your answers it builds a small AI team for your business — sales, support, money, content — and writes down the rules they must follow.

03

The team starts working

They write, reply, book and invoice. On Pro and up they chase what goes unpaid too. And they show up again tomorrow without being asked.

04

You say yes or no

Anything important lands in your inbox. You read it and click yes or no. Everything else runs by itself, inside the limits you set.

One stop place for the work.

Sales, support, money, content and your calendar all share one memory of your business. You are not copying the same facts between tools by hand.

Agents
Memory
Intel
Tasks
Approvals
Dashboard

Hover or tap Stedral to meet the team.

What you get

The parts of the business, together

Each part feeds the next. What the team learns, it remembers. What it remembers, it uses tomorrow.

It remembers your business

Your business model, decisions and way of working live in one company memory. Every helper reads it before it acts, so your team works from your context — not a generic playbook.

Demo · example data
FACT[your business model] · [your sales cycle]
EVENTYour latest shipped change & its impact
NARRATIVE“[How your company describes itself]”

A helper for every job

One for sales, one for support, one for content, one for the money — picked for your business, not a generic list.

It watches your market

Price changes, new competitors and what your customers say — spotted for you, in one view.

You say yes or no

Anything important comes to you first. Every action a helper can take is a permission you gave it, and every one it takes is written down.

It sends the invoices

Invoices, quotes, contracts, expenses and profit — plus reminders for unpaid invoices (Pro and up) that stop after three tries instead of nagging your customer.

It works where your customers are

Email, social posts, your website chat and your support inbox — one team on all of them.

Your Data, Your Rules

AI usage included in every plan — nothing to set up, no surprise bills. Your business data stays in its own isolated workspace and is never used to train models. Export it any time.

MODELClaude (Haiku · Sonnet · Opus) · included
STORAGEEU-hosted · encrypted
EXPORTJSON / CSV · any time

This entire product was built by AI agents. Now you can build your company the same way.

Over 2,800 commits since February · built on the same propose-and-approve loop you get

Learn

Words you may see

Plain meanings before the technical names get in the way.

What is a Company OS?

It means one place for the work in your business. Your customer work, money work, tasks, notes and approvals stay together, so the helpers do not need the same thing explained again and again. Stedral is built this way for solo founders and small teams.

What are AI helpers?

An AI helper has one job. One may prepare customer replies. One may draft posts. One may help with invoices. Unlike a normal chat, it does not forget the business after one answer. It can pick up the work again tomorrow.

What does Stedral remember?

It remembers facts about your business, choices you made, and how you talk to customers. The helpers read that before they work, so replies, posts and follow-ups sound like the same company instead of random one-off drafts.

FAQ

Common questions

Can I sleep at night?

The questions people ask before they trust us

Asked by real small-business owners who saw this page. Answered without a sales pitch.

I don’t know you. Why should I trust you?

Fair. Stedral is built by a solo founder, and there is no sales team to talk you into anything. So we do not ask for trust up front. You sign up free, with no card, and use the real product first. If you pay and change your mind, you get your money back within 14 days, as long as your agents have not run their first paid task. The free build never counts against that.

What if it does something wrong?

It asks first. No email goes out, no post is published and no invoice leaves without your yes. Every action is written to a log with a time on it, and you can read that log. When it chases an unpaid invoice and fails three times in a row, it stops and hands the case to you instead of trying again.

How do I know when it stops working?

You will not have to guess. The team acts only within the rules you set, and anything needing your judgment lands in your Stedral inbox. The log shows what was done each day, so a quiet day is visible, not hidden. The public status page covers service availability; your workspace shows the health of your own work.

See the live status page

If it runs my business, can I still run it without you?

Yes. There is nothing to learn and nothing to maintain. Each day you read a short list and click yes or no. Everything the team wrote or did is stored as plain records you can download at any time, as files that open anywhere. Cancel whenever you like and take all of it with you.

There are no customer logos on this page.

Stedral is new, so there are no case studies and no testimonials to show you. Writing some would be the quickest way to lose the only thing a new product actually has. Instead, everything claimed above is built so you can check it yourself, today, without speaking to anyone:

  • The free plan is the product, not a tour. Sign up with no card, answer the Q&A, and give your company a real task the same day — one a day, every day.
  • The demo needs no account at all. Open it, watch a company get built, and close the tab. Nothing to cancel, nothing to book.
  • Every price is on the pricing page. Three plans, three numbers. There is no “contact sales” anywhere, because there is nobody to contact.
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Ready to stop chasing your own invoices?

Create your account — no card required — answer a short Q&A, and Stedral builds your AI company, back office included, in about 10 minutes. Then give it a task, free — one a day, every day.

No card to sign up · Build your company free · 28–31 tasks a month free

Stedral — AI helpers that run business work for you